Monday, November 28, 2011

WiFi Hotspot Instead of Magazines

Do your customers come to your place of business and have to wait?

Why not give them access to the Internet? Companies like McDonald's and Starbucks have recognized the value in providing free WiFi to their customers -- what is holding you back?

Many years ago, a smart business person recognized the painful experience waiting room and put out some magazines. Continuing the trend, some waiting rooms have televisions.

Many of your customers are carrying smart phones and the numbers are increasing fast -- in all age groups. If they know there will be a wait, you can expect them to bring tablet computers like the iPad.

These devices work on cell phone networks but that can be slow and some people do not have plans which support data. This is where you can be seen as progressive and customer-focused: provide free Internet access via WiFi.

Make the move but be smart about it.

When you decide to provide your customers with free WiFi, do not just give them access to your private business network. You should not do this anymore than you should let your customers use your computers. You need a separate setup -- a WiFi hotspot

Do It Yourself WiFi Hotspot versus Managed WiFi Hotspot

Like many things IT, you can buy a wireless router at the local electronics store and with Google's help get it up and running. The downside of doing it yourself is the security and financial risk. With an improperly configured wireless router, you could expose your customers or your business to unnecessary risks. Also, if you do not setup usage controls, your customers, employees or neighboring businesses might incur extra usage charges. 

A managed WiFi hotspot company will simplify your job by installing, securing and running your hotspot -- which leaves you to run your business.

More Than Plain Vanilla

Depending on your business, you can do more than simply provide Internet access to your patrons. One easy to implement system is vouchers. When a customer makes a purchase or arrives for an appointment, you provide them with a small card that has a unique code printed on it. Each code is allows a connection for a set period of time. By using a code, the customer is aware you are providing something of value.

Sent Them to Your Website


With a good WiFi system, you will also be able to direct your customers to your website first. You can have a survey, a promotion or just have them visit your home page. They are in your office, what better time to tell them about the other products and services you offer?

Weehooey WiFi


If you have a high speed Internet connection, an existing router and a single waiting room, you can get started for less than $300. If you business has a large area to cover, need multiple access points or more complex needs we can cost effectively deliver a system for you. Please give us a call for more information.



No comments:

Post a Comment